Top 5 Consumer Finance Apps on Android in Portugal Q4 2023

In Q4 2023, the performance of the top 5 consumer finance apps on the Android platform in Portugal showcased diverse trends in downloads, revenue, and active users. Here's a detailed look at each app's journey through the quarter.

Google Wallet saw fluctuating downloads, peaking at 6.3K in mid-October before gradually declining to approximately 3.3K by December. The weekly active users, however, exhibited a general upward trend, reaching a high of about 15.5K in mid-November before settling at 13.8K in the final week of December.

Taptap Send: Send money abroad experienced a significant rise in downloads, starting at 948 in late September and climbing to around 3.7K by the end of October. Active users mirrored this growth, increasing from 1.8K to a peak of 4.8K in early December.

Cetelem Portugal maintained relatively stable download numbers throughout the quarter, with minor fluctuations, and peaked at 1.6K in late October.

Splitwise saw an interesting pattern in its revenue and downloads. Revenue peaked at $215 in the final week of December, while downloads showed significant spikes, especially in the last week of December with 2.4K. Active users, however, demonstrated a slight decline from 7.1K to 5.8K over the quarter.

Money manager & expenses showed consistent revenue growth, starting from a modest $1 in early October and reaching $30 by the end of December. Downloads remained relatively stable, peaking at 938 in late September. Weekly active users showed fluctuations but generally hovered around 8.1K throughout the quarter.

These insights are based on the data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.